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Do’s and Don’ts for Professional Etiquette in Business Emails

Writer: ETC BlogETC Blog

A well-written email helps you communicate effectively with colleagues, clients, and stakeholders. It can help you to establish a good business relationship and build rapport. Here are some Do's and Don'ts for Email Etiquette.


  1. Don't include confidential information in your email unless it's absolutely necessary.

  2. Don't send an email without a subject line. If you need something done or the request is urgent, use "urgent" or "For your action:".

  3. Don’t use email if you have a sensitive message that would be better/easier to communicate on a phone call, video call or in person conversation. Sensitive emails are difficult to write well and might be misunderstood - don’t make that mistake!

  4. Do ensure your subject line is clear, concise and informative.

  5. Do use a standard formal greeting for the start of your message, eg "Dear John" or "Dear Mr Smith".

  6. Do finish with a standard friendly closing at the end of your message, eg "Regards, Best regards". Nonstandard greetings can look unprofessional, eg "See ya, later, rgds".

  7. Do stay focused on the purpose of your email. Avoid digressions into other less related topics - start a new email for these.

  8. Do ensure you start with a clear purpose and end with specific action - preferably with a deadline.

  9. Do work hard to organise information into a logical and coherent order.

  10. Do work hard to write clearly and concisely.

  11. Do proofread before sending so that there are no spelling errors.

  12. Do aim to build goodwill with your readers - sound positive and proactive.

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